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February 18, 2000
Coronado Recognizing that
poor eating patterns established in childhood usually transfer
to adulthood, chefs from Loews Coronado Bay Resort and kids from
San Diego's Star Police Athletic League (PAL) cooked up a solution.
"Partnering with PAL for `Kids Can Cook, Too! is a perfect example of the reason we created our Good Neighbor Policy," said Jonathan Tisch, president & CEO of Loews Hotels. "It allows us to address an important issue that affects kids everywhere by maximizing the resources inherent to the operations of hotels."
Tisch's commitment to social responsibility sparked him to
create Loews Hotel's Good Neighbor Policy, the hospitality industry's
first and most comprehensive community outreach program. It has
earned Loews Hotels numerous honors including the President's
Service Award from the Points of Light Foundation.
The impetus behind "Kids Can Cook, Too" comes from a disturbing trend in the eating habits of young children across the country. Nationwide surveys conducted over the past six years by the United States Department of Agriculture (USDA) cite the following statistics:
The number of overweight children aged 6 to 17 years had doubled within three decades. That means approximately one in five children in the United States is overweight.
Fruit consumption declines as children get older, currently the top snack foods for kids in the US are either fried or processed.
By the time they are teenagers, fast food restaurants become the most frequent source of outside-the-home food for boys and the second-most frequent source for girlsafter the school cafeteria.
Less than 16 percent of children eat green beans, green peas and lima beans on a given day.
More than just a one-day event, "Kids Can Cook, Too!" lays the foundation for expansion to future PAL members. In order to encourage these young, future chefs to share their new cooking skills with additional PAL children, Loews Hotels has donated non-perishable foods to all participating PAL chapters and the materials to reproduce the event time and again.
"We are always happy to expand the PAL programs to include classes that directly benefit our young members. Loews Hotels `Kids Can Cook, Too!' does just that," said Ralph Giardina, president of the National Association of PAL. "Because so many PAL children have parents who work full-time, it is crucial for these kids to learn about safety in the kitchen and how to prepare simple, nutritious meals on their own. The lessons taught by `Kids Can Cook, Too!' classes will last a lifetime."